Success Story: Cost-Effective and Sustainable POP Display Optimization

Client Overview

A well-known food manufacturer sought to redesign their existing POP display to enhance its visual impact on the retail floor and improve product visibility. At the same time, the client needed a solution that reduced material usage and supported their sustainability goals. Because the project had an accelerated timeline, the new design also had to be developed quickly without compromising structural performance or marketing requirements.

Adept Packaging was engaged to create a streamlined POP display that balanced aesthetics, durability, cost reduction, and speed-to-market.

The Challenge

The project required balancing structural engineering with marketing, sustainability, and timeline-driven needs:

• The POP display needed to showcase the primary packs more prominently, increasing consumer visibility and on-floor differentiation.

• The structure had to maintain an attractive presentation while still supporting inventory and movement through the supply chain.

• The client wanted to significantly reduce corrugated material usage without sacrificing structural integrity.

• The redesign needed to support broader sustainability initiatives across the organization.

• Because the client required the display quickly, the solution needed to leverage existing structures where possible.

• Minimal structural changes were preferred to speed approvals, production setup, and deployment.

Adept’s challenge was to design an improved display that met all structural, marketing, and sustainability benchmarks, without slowing down the project timeline.